Why set up a loyalty program for your pet supply shop? Once established, a loyalty program offers a painless way to make your loyal customers feel special, while keeping your brand in the minds (and hearts) of your customers. Because people are creatures of habit.....READ MORE »
In addition to providing pet parents with stellar service with a smile and a great shopping experience, you want to provide what the customer wants most: Getting their hands on the pet supplies they want and need. Maintaining inventory .....READ MORE »
It’s always a letdown after the rush of the holiday season, and that’s especially true in the retail space. Now that it’s January, the once eager shoppers have fewer pet toys and special treats on their shopping lists, while colder weather makes staying home more appealing. To help you.....READ MORE »
On the face of it guerrilla marketing does seem vaguely related to pets. But no, it has nothing to do with donning a primate costume on a street corner and holding a sign. However, guerrilla marketing does hold great potential for a small, independent pet supply shop.....READ MORE »
When it comes to showcasing everything your independent pet supply shop offers to the animal lovers in your community, nothing does the job quite like an in-store event. In-store events deliver such an impressive ROI... READ MORE »
Are we living in a golden age when it comes to life with pets? According to Nielsen data, pet parents are not shy about voicing their goals to keep their pets as "happy, healthy and pampered" as possible... READ MORE »
Are you looking to generate buzz for your independent pet shop? Need some ideas for Small Business Saturday 2019 on Nov. 30? Check out the following... READ MORE »
If boosting sales is your goal, you won’t get there without a happy, motivated team working on the front lines of your independent pet shop. That’s why any good manager focuses their efforts on cultivating an engaged workplace... READ MORE »
Streamlining your pet supply shop’s operations will improve your business in just about every area. When everything is more efficient, that means you and your team can spend more time focused on the core business, which is providing fast.... READ MORE »
As a pet retailer, you’re well aware of the big love pet parents have for their furry friends. You also know that translates into greater numbers of animal companions, accompanied by the pet parents who desire to create the best possible lives for them...... READ MORE »
Making your pet shop wares more fun and engaging is a sure way to inspire sales. The following are ideas to make your displays and pet merch more attention-grabbing..... READ MORE »
Branding does more than tell customers what you sell. Branding is a promise you make daily to your consumer. Every single time your customer interacts with you, it represents a new opportunity to keep that promise.... READ MORE »
When people ask you about anything pet-related, you have answers — because you're the expert! When cats scratch the furniture, dog lunge on their leads, and picky pets don't eat, you can take on just about any pet issue.... READ MORE »
Looking to land more followers and shares? Keeping a vibrant, share-worthy social media presence is one of the best things you can do to keep your brand fresh in your customers' minds. READ MORE »
When pet parents are looking for a holistic pet supply shop in their community, you can be certain they'll check out your presence on Facebook, Twitter and Instagram before they get into the car. READ MORE »
If you're looking to increase foot traffic to your independently owned pet supply business, it can be a challenge. To capture the hearts (and wallets) of the many pet parents in your community, try some of these tips to help you stand out in the crowd. READ MORE »
Building brand loyalty for your pet supply shop requires some psychological insight into what drives your customers to make their choices. READ MORE »
